The Philippines is already house to a few of the greatest influencers on the planet, similar to Niana Guerrero and Bretman Rock. They’ve captivated tens of millions with their expertise, authenticity, and charisma.
As we step into the second half of 2024, a brand new wave of Filipino influencers is rising, set to creating it larger. These ten rising stars are anticipated to take the social media world by storm; due to this fact, they may seize everybody’s consideration with their enjoyable, creativity, and keenness.
Their concepts and real personalities are successful over audiences, setting new requirements within the digital world. Be a part of us as we discover the tales of those trendsetters who’re the trendsetters within the Philippines social media presence.
1. Ayn Bernos
Ayn Bernos is a Filipino content material creator, entrepreneur, and sweetness queen with 1.4m TikTok followers and 177k Instagram followers. She gained fame by means of her content material on social media platforms, the place she discusses a spread of matters together with self-love, physique positivity, magnificence, and trend. Therefore her numerous content material resonates extensively together with her viewers. Ayn can be recognized for her participation within the Miss Universe Philippines 2021 pageant. She made a major influence together with her advocacy for inclusivity and illustration by means of the pageant.
She co-founded Morena the Label, a model that celebrates Filipina magnificence and goals to empower ladies of all pores and skin tones. Her affect extends throughout numerous digital platforms, therefore making her a preferred determine within the Filipino influencer neighborhood.
2. Abi Marquez
Abi Marquez is a widely known Filipino-American meals content material creator. She has gained vital consideration on TikTok (3.7m followers) and Instagram (1.1m followers) for her easy-to-follow recipes.
With over 97 million TikTok likes, Abi is fashionable for her content material that highlights numerous cultural cuisines and comforting dishes. She studied restaurant administration and hospitality on the College of the Philippines, and her on-line success started through the pandemic.
Her genuine and academic movies have earned her awards similar to Foodie Creator of the 12 months on the 2023 TikTok Awards and a 2024 Webby Award nomination. Abi’s viral content material consists of distinctive takes on conventional Filipino dishes, utilizing her platform to advertise Filipino delicacies globally.
3. Jujumao
Juju Imao, generally known as Jujumao on TikTok (2.6m followers) and JujuMaoEats on Instagram (1.1m followers), is a rising digital creator. He has transitioned from an actual property agent to changing into a world meals sensation.
Regardless of missing formal culinary coaching, Juju has made an influence along with his bite-sized cooking movies. His content material typically options Filipino and Japanese delicacies.
Pushed by a lifelong ardour for cooking, Juju’s content material has resonated extensively, permitting him to construct a reference to viewers. His modern method and user-oriented content material have helped him create a world following in lower than two years. This has made him a preferred determine within the meals content material creation area.
4. Rose Marie Molina
Rose Marie Molina is a Filipino influencer and younger mom who has carved out a distinct segment for herself on social media. She first began gaining followers on TikTok by sharing her each day life as a teen mother and pupil. Rose typically supplies a uncooked and genuine glimpse into her content material, resulting in a fast improve in her following.
At present, Rose Marie is a thriving influencer with 1.6 million followers on TikTok. She continues to share her each day life as a younger mom whereas additionally making life-style and sweetness content material. Her relatable posts, which frequently embrace suggestions, tutorials, and private tales, have garnered a devoted following. She additionally has attracted quite a few model endorsements
5. Yanyan De Jesus
Yanyan De Jesus is a Filipino dancer, choreographer, and social media influencer. He gained reputation by means of his dance movies on platforms like TikTok (22m followers) and Instagram (245k followers), the place he posts his dance abilities and artistic choreography.
Yanyan is thought for his energetic dance routines, typically set to fashionable music tracks. His content material has attracted a big following, making him a preferred web star within the on-line dance neighborhood.
6. Ry Velasco
Ry Velasco is a Filipino influencer, content material creator, and YouTuber. She is thought for her life-style, trend, and sweetness content material, which she shares on platforms like YouTube (947k subscribers), TikTok (305k followers) and Instagram (406k followers). Ry has gained a big following for her relatable movies, together with vlogs, make-up tutorials, trend hauls, and journey diaries. Her approachable persona and trendy aesthetic have made her a preferred determine within the Filipino influencer trade.
7. Bella Racelis
Bella Racelis is a 22-year-old Filipino influencer recognized for her presence throughout a number of social media platforms. She has a rising following on Instagram (834k followers) and on TikTok (512.8k followers), the place she shares magnificence, trend, and life-style content material. Bella can be an energetic vlogger on her YouTube channel, which has 1.27 million subscribers.
On YouTube, she shares a various vary of content material, together with insights into her school life, life updates, magnificence suggestions, haul movies, and journey vlogs. Bella additionally typically options her associates in her content material, including a private contact to her movies.
8. Rain Matienzo
Rain Matienzo is an influencer who has been gaining reputation throughout numerous social media platforms. She has 24,000 followers on Instagram and 378,300 followers on TikTok. On these platforms, she shares a various vary of content material together with magnificence, well being, comedy, and life-style. She additionally typically paperwork herself operating, exhibiting her dedication to health.
Rain’s adventurous persona is proven in her journey content material, the place she does quite a lot of totally different actions somewhere else. Rain often consists of her associates in her posts, thereby including a enjoyable and relatable component to her content material.
9. Denisse Sy
Denisse Sy is a 24-year-old influencer with 39,500 followers on Instagram and 392,400 followers on TikTok. Denisse’s content material largely revolves round her travels, magnificence, and trend.
She often shares Get Prepared With Me (GRWM) movies, in addition to journey and sweetness suggestions, offering her viewers with sensible recommendation and inspiration. Her enjoyable persona has attracted quite a few model endorsements, additional establishing her as a preferred determine within the Philippine’s influencer neighborhood.
10. Charmie Jane
Charmie Jane is a Filipino influencer residing in Cheshire, UK. She has a robust presence on Instagram with 329,000 followers, and notably, she often shares her magnificence suggestions and routines.
On TikTok, the place she has 158,100 followers, Charmie additionally consists of Get Prepared With Me (GRWM) movies, life-style content material, and life updates. She enjoys sharing make-up and outfit inspirations together with her viewers.
Furthermore, Charmie typically options her brother in her content material, including a extra private contact to her posts. Her enjoyable and relatable content material has helped her construct a devoted following on each platforms.
General, these rising stars are bringing recent, thrilling content material to social media and successful hearts in all places. Furthermore, their creativity, enjoyable personalities, and real posts are making them those to look at.
As they proceed to develop, they’ll maintain inspiring and entertaining us all. So, keep tuned and observe these trendsetters as you e-book a quick session with us to boost your influencer advertising and marketing!
