A Legacy of Innovation & Wellness

Based in 1889, Mentholatum® is a number one supplier of well being and wellness merchandise, famend for its high quality topical ointments, lip balms, and over-the-counter drugs. The corporate continues to guide the business with progressive merchandise that improve client well being and well-being.

Since its inception in 1889, the corporate has developed from a modest enterprise right into a globally recognised chief in private care, pushed by innovation and client belief.

Mentholatum® at 135: Honouring a Custom of Innovation and Wellness

As the corporate celebrates this milestone, it displays on its wealthy historical past and enduring legacy as a pioneer in well being and wellness merchandise. From humble beginnings to turning into a world chief, Mentholatum has remained steadfast in its mission to reinforce lives via high-quality wellness merchandise, all the time placing client well being on the forefront.

All through its storied historical past, the model has been on the forefront of creating efficient well being options with legendary manufacturers like Mentholaum®, Rohto® Eye Drops, Oxy® Pimples Care, Hada Labo® Pores and skin Care, Deep Heating® Ache Reduction, Softlips® Lip Care, Purple Cross® Oral Care, Fletchers® Digestive Care, and so forth.

A Legacy of Wellness: Thrilling New Product Launches

This yr’s celebration underscores the corporate’s ongoing dedication to innovation with a number of thrilling new product launches:

• Rohto® Twin Mild Reduction Eye Drops:

In 2024, Mentholatum® introduces the Rohto® Twin Mild Reduction eye drops, a twin lubricant that helps defend corneal cells from UV and Blue Mild injury. This cutting-edge product combines superior know-how with user-friendly options to offer complete eye care reduction.

• Oxy® Pimples Care Reinvigoration:

The Oxy® Pimples Care line has been refreshed and expanded with two new merchandise: Oxy® Physique Wash and Delicate Pads. This relaunch displays Mentholatum®’s dedication to staying forward of zits care innovation and delivering efficient zits options to teenagers.

• Mentholatum® All Pure Vapor Rub:

Emphasising pure wellness, the Mentholatum® All Pure Vapor Rub affords a refreshing different for efficient cough reduction. Formulated with all-natural components, this new product aligns with up to date preferences for clear and sustainable well being options.

• Softlips® Naturals Medicated Lip Balm:

The Softlips® Naturals Medicated Lip Balm is designed to offer soothing reduction with a concentrate on pure components. This new addition to the Softlips® vary exemplifies Mentholatum®’s dedication to merging efficacy with pure care, providing customers a premium lip balm expertise.

• Mentholatum® Heel Revival Cream:

This groundbreaking cream harnesses patented know-how and has been clinically confirmed to penetrate the pores and skin deeply, successfully treating fungal infections. Heel Revival Cream stands out for its superior method, which delivers deep, restorative care to the toes.

Wanting Forward: Persevering with the Legacy of Innovation and Wellness

Hiroshi Mori, President of The Mentholatum® US Firm, stated, “As we have a good time 135 years, we replicate on our achievements and look ahead to the longer term. ” He added, “Our newest improvements and dedication to client well-being spotlight our ongoing mission to offer efficient well being options.”

As The Mentholatum Firm commemorates 135 years of unwavering dedication to well being and wellness, it continues to look towards the longer term with a dedication to innovation and excellence. Constructing on a legacy that spans greater than a century, Mentholatum stays targeted on its mission to enhance lives worldwide, guaranteeing that the following chapter of its story is as impactful because the final.

For extra particulars on Mentholatum®’s anniversary celebrations and household of manufacturers, go to mentholatum.com.

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