WhatsApp is likely one of the most used apps on the earth, so why aren’t you advertising and marketing on it? Whatsapp advertising and marketing is simple and automatic with Spoki, so you may make a private and direct connection together with your leads.
WhatsApp advertising and marketing is a communication technique that makes use of the WhatsApp messaging app to achieve and interact prospects. This method is especially efficient as a result of huge recognition of the app, which has +2 billion month-to-month lively customers globally.
Advertising on WhatsApp permits companies to speak immediately with prospects in actual time, providing a private and quick channel to ship messages, notifications, promotions, and updates.
Key options of WhatsApp advertising and marketing embody the power to ship multimedia messages comparable to photos, movies, and paperwork, manage group chats or broadcast lists, and even leverage WhatsApp Enterprise APIs to automate communications and deal with buyer requests at scale.
These APIs permit firms to combine CRM (Buyer Relationship Administration) techniques, assist chatbots to routinely reply continuously requested questions, and personalize communications primarily based on buyer conduct and preferences.
Different helpful capabilities embody sending messages about reductions, competitions, new product launches, and surveys, just like a publication by way of SMS or electronic mail, however with further advantages.
Profitable advertising and marketing on WhatsApp depends upon respectful and focused communication, as customers worth privateness and discretion.
Firms should get hold of specific consent earlier than sending business messages and respect buyer preferences to keep away from invading private house, making this channel a robust device for constructing lasting and trusting relationships with shoppers.
To start out a advertising and marketing marketing campaign on WhatsApp, some important steps should be adopted:
- Gather the cellphone numbers of potential prospects.
- Receive specific consent to ship advertising and marketing communications.
- Use WhatsApp Enterprise to ship promotional messages.
- Monitor buyer interactions to optimize future campaigns.
What’s Spoki?
Spoki is the primary conversational advertising and marketing platform in Italy that transforms the way in which firms talk with their prospects.
Spoki is an easy and intuitive platform and software program that makes use of WhatsApp’s official APIs to combine essentially the most direct and private communication channel into your organization’s whole buyer journey to be able to speed up and develop enterprise.
From advertising and marketing to gross sales and at last, to customer support, Spoki customizes all the journey every buyer takes earlier than and after buy.
Spokie’s mission is to assist hundreds of thousands of firms create a extra genuine, direct, and private relationship with their prospects so that each interplay turns into an change of worth.
Spoki does this by way of a company tradition based on a boundless ardour for our prospects, a united crew, and a steadiness of belief, autonomy, and duty. These values are the pillars that information our each motion and choice.
With Spoki we take your organization to WhatsApp and provides it superpowers ????????♂️
- Improve the effectiveness of your communications, making them instantaneous, private and fascinating;
- Create lasting and helpful relationships, the place your prospects shall be extra loyal to your model;
- Combine with +4,000 instruments in just some clicks;
- Obtain wonderful efficiency when it comes to gross sales, assist, and advertising and marketing, with readership charges of as much as 98% towards the typical of 20% for different instruments.
A few of Spoki’s options, for enterprise with out limits.
How will Spoki’s options assist you to speed up your organization’s outcomes? Here’s a brief record.
Wish to delve into them intimately? Click on right here.
- Begin large automation camp[aigns
Through WhatsApp marketing, you can make conversations with your customers engaging by sending promotions, coupons, and discount codes, answering questions, and resolving their concerns, directly to the world’s most used and intuitive messaging app.
- Create automations
Fast answers, happy customers. Create automations with AI to answer frequently asked questions directly on WhatsApp, taking advantage of live chat and centralized multi-operator management.
- Accelerate your business with AI
With the integration of AI into the Spoki platform, I could instantly create templates for your communications by translating them into multiple languages. In addition, you will be able to pre-set effective and quick replies. If received messages exceed a character count, Spoki’s platform will summarise it for you and if you receive an audio, you can transcribe it.
- Spoki and digital ads
Convert quickly by automating the sending of WhatsApp messages in response to interactions with your campaigns on platforms such as Facebook, Instagram, and Google. Incentivize quick actions, such as newsletter subscriptions or inquiries, and turn your prospects’ interest into conversions.
- Limitless Integrations
Spoki is an all-in solution with which you can integrate the plug-ins, CRM, and marketing automation tools you already use with over 4,000 tools. For operational fluidity that simplifies and accelerates the achievement of your business goals.
- Segment, customize, convert
Through Spoki you can segment your audience into specific groups, ensuring that every message you send is relevant to those who receive it, as it is based on an effective collection of behavioral, demographic, and interaction data. An approach that increases the open and response rate of messages, significantly raising the likelihood of conversion and retention.
- Insight for data-driven decisions
Every customer interaction generates data that can be used to further refine communication strategies. Through dashboards and analytical tools, you can monitor the effectiveness of each message, quickly adjusting campaigns based on performance. This continuous feedback loop ensures that communication strategies are always optimized for maximum impact.
- Recover abandoned carts
Increase the conversion rate of abandoned shopping carts by sending notifications on WhatsApp after a few minutes of inactivity on the checkout page. You can define the timing of sending notifications to your liking.
- Chat embedding
You can embed WhatsApp chat directly into the platform. This functionality represents a significant competitive advantage as it greatly improves the user experience and shortens response times, which are crucial for increasing sales on WhatsApp. Channel that, in this way, becomes a powerful direct conversion tool.
- Get reviews
Use WhatsApp to get feedback and increase your company’s brand reputation by sending customer review requests on WhatsApp, directly from the Spoki platform.
Spoki is a transversal solution with which you develop your business in every industry.
For a look at how some of Spoki’s over 1.500 customers succeded, check out their case studies
Points of an effective WhatsApp Marketing strategy with Spoki:
- More Engagement: Stimulate user engagement by up to 80% more
- Segmentation and Personalization: Send the right message to the right person in an automated way
- High Conversion & High Revenue: Convert every lead in a paying customer, + 30% in Revenues
- High open rate: Up to 98% of messages are read, increasing chances of conversion
- Instant availability: WhatsApp is always at your fingertips, enabling instant communications and responses
- Scalability & Flexibility: Functional for every team, from Marketing and Sales to Customer Service
- Security: End-to-end encryption ensures privacy of messages
With Spoki, you automate communication with your customers in the Marketing, Sales, and Support, creating personal, authentic, and valuable relationships.
Try Spoki for free and get 5€ free credit: Try Now
Or book a call with one of our consultants to develop your business together: Book a Call
