How to schedule Instagram Stories [2024 Guide]

Need to hold your model top-of-mind on your viewers utilizing Instagram Tales? Consistency is vital, however while you’ve obtained 1,000,000 different duties, you won’t have the time to manually create and publish Tales content material all through the day.

Handbook publishing additionally has its challenges. What if a picture will get cropped weirdly? Or the sticker hyperlink you included doesn’t work? Now, as a substitute of specializing in different duties, you’re caught troubleshooting tech points. Nevertheless, scheduling Instagram Tales may also help keep away from these situations.

We’ve created this in-depth information to indicate you the best way to schedule Instagram Tales. You’ll be taught the advantages of scheduling and step-by-step directions for utilizing Sprout Social and Fb Enterprise Suite’s scheduling options.

Why must you schedule Instagram Tales?

Brief reply: scheduling Instagram Tales makes a social media marketer’s life loads simpler. However listed below are a number of of probably the most impactful advantages.

Save time

In response to Harvard Enterprise Evaluate, employees spend beneath 4 hours per week reorienting themselves after toggling between apps and web sites, or 9% of their total annual work time. Scheduling Tales permits entrepreneurs to deal with one job at a time as a substitute of interrupting what they do all through the day to put up, saving them time, effort and focus.

Create scheduling consistencies

Tales seem proper on the high of the Instagram feed, in order that they’re usually the very first thing individuals see once they open the app. Scheduling your content material helps you seem constantly at set occasions all through the day or week. It additionally permits you to reap the benefits of the perfect occasions to put up on Instagram to maximise visibility.

Extra alternatives for strategic content material planning

Publishing various kinds of Tales (e.g., promotions, behind-the-scenes, user-generated content material) will assist have interaction your viewers and hold them eager about your model. Sustaining a balanced content material combine is far simpler when scheduling Tales prematurely. It permits you to zoom out to cowl all of your bases—relatively than simply posting to put up with no strategic plan.

Preserve cohesive branding with templates

With their non permanent nature, many manufacturers’ Instagram Tales are much less strict and polished than their Feed posts. Entrepreneurs can nonetheless take the less-polished method when scheduling Tales, however having a set schedule provides you the chance to arrange the content material prematurely and keep a extra cohesive feel and appear with design instruments like Instagram templates.

Plan for giant campaigns

Planning for a wide-scale advertising and marketing marketing campaign? You’ll seemingly have quite a lot of deliverables to create and push out earlier than, throughout and after the occasion. Getting proactive by establishing as a lot content material as attainable forward of time, together with scheduling Tales, will enable you to keep organized and provide you with extra capability to dedicate to real-time engagement when the marketing campaign is stay.

Coordinate with different advertising and marketing efforts

Let’s say you’re launching a brand new product. You’re working Meta advertisements, have an e mail blast scheduled on your subscribers‌ and have posts lined up in your Instagram and TikTok feeds. Scheduling your Instagram Tales to go stay concurrently ensures that your whole digital viewers sees the identical message throughout all channels. When somebody sees the advert, checks their e mail‌ or scrolls by Instagram, these efforts reinforce your message and strengthen your product launch.

The way to schedule Instagram Tales with Sprout Social

Need to save time, keep consistency and keep lively on Tales when your viewers is? Use Sprout Social’s Instagram Story Scheduling workflow to streamline content material creation and scheduling.

Right here’s the best way to schedule Instagram posts, particularly Tales, with Sprout Social on desktop and cellular.

The way to schedule Instagram Tales on desktop with Sprout

• Step 1. Choose the Compose field and choose the profile you want to put up on.
• Step 2. Toggle It is a story on.

• Step 3. Choose and add media to the Compose field out of your desktop, Bynder, Canva, Dropbox or Google Drive, based on the next specs:
  • Video:
    • File kind: .mp4, .mov
    • Max file dimension: 650 MB
    • Max size: 2 minutes 30 seconds
  • Picture:
    • File kind: .jpg, .png
    • Max file dimension: 20 MB
• Step 4. Optionally available: add an Approval Workflow within the Publishing Workflows part for further accountability.
• Step 5. Schedule the Story. You’ve 4 choices:
  • Choose your required publishing date and time
  • Create a Draft to save lots of to your social media calendar and schedule it later
  • Queue the Story to routinely put up at a pre-set time
  • Ship it immediately to publish the Story instantly

• Step 6: Click on Schedule or Submit. Your Story is now scheduled and can seem on the Publishing Calendar.

The way to schedule Instagram Tales on the Sprout iOS app

• Step 1. Choose the Compose field and choose the profile you want to put up on.
• Step 2. Toggle It is a story on.

• Step 3. Choose and add media out of your iOS system or Asset Library to the Compose field. Select as much as 10 images or movies based on the specs within the desktop scheduling workflow.
• Step 4. Faucet Achieved and add Cellular Writer Notes or a Hyperlink Sticker URL for every Story body. You even have the choice so as to add story notes and texts to repeat to your clipboard while you’re able to put up.

• Step 5. Faucet Notify after which select a publishing date and time on your Story. You even have the choice to create a Draft, add it to your Queue or Ship it immediately.
• Step 6: Faucet Save. Your Story is now scheduled and can seem on the Publishing Calendar.

The way to schedule Instagram Tales with Meta Enterprise Suite

• Step 2. Select the place your put up will seem: Fb, Instagram or each.
• Step 3. Choose and add visible content material to the Media part. Select as much as 10 photos and movies to preview earlier than you schedule your put up.

• Step 4. Choose a scheduling choice on your put up. Click on Share now to publish your put up instantly, Schedule to manually choose a future date and time to publish your put up or Lively occasions to share your Story at a really useful time when your followers are most lively.

• Step 5. Click on Schedule (the blue button within the backside right-hand nook of your display) to verify your scheduling choice and publish or schedule your put up.

Begin scheduling your Instagram Tales

Since its launch in 2016, Instagram Tales has been a well-liked characteristic for social media entrepreneurs. As a result of they solely final 24 hours, manufacturers are sometimes extra genuine and inventive with their Tales’ content material than their Feed. Due to their ballot, query and quiz options, they’re additionally nice for real-time engagement.

Including scheduling instruments like Sprout Social or Meta Enterprise Suite to your Instagram Tales content material manufacturing course of permits you to reap all the advantages of this enjoyable characteristic by yourself schedule. It additionally helps make sure you put up probably the most impactful content material on the proper time on your viewers.

However if you wish to use Tales strategically, you may’t all the time put up on the fly. Scheduling your content material prematurely will enable you to present up at the perfect occasions with probably the most impactful message. Whereas this information will enable you to do exactly that, Instagram Tales are only one piece of the Instagram puzzle. It’s essential assume greater if you wish to personal this platform. Take a look at our Instagram for Manufacturers information to step up your Instagram recreation and future-proof your technique.